6 Factors That Impact Opportunity Recognition

In late 2010, an entrepreneur, inventor, and lifelong tinkerer was busy in his Southern California garage working on his latest idea – a modular gardening system.

He had an annoying problem, though. He kept missing delivery people and other visitors because he couldn’t hear the doorbell from his garage.

So, he searched for a product that could send a push notification to his phone when someone rang. Not finding such a solution, he cobbled together a Wi-Fi doorbell.